I don’t know about you, guys, but my Instagram feed looks like this:

Here’s how to make the 5120×1080 format:
 
1. Create a project in any editing software with a custom resolution

 • Width: 5120
 • Height: 1080

 2. Import your video

 • Drop it onto the timeline.
 • Adjust with Scale / Position (or Transform) to fit the frame.

3. Export
4. Upload as a regular Reels

But here’s the key:
Format alone isn’t enough. You still need the right idea to make people stop scrolling.

That’s where effortless, day-to-day content wins.
They’re authentic, easy to film, and often connect even deeper with an audience.

You can take any idea below and recreate it in this viral format.

I started experimenting with this myself - recording a simple talking-head video while flying on an airplane, walking through a hotel room, or even at a playground. The location itself becomes a hook that keeps people watching until the very end.

To make this process easier, I put together a spreadsheet with multiple ready-to-use combinations of locations, actions, and topics you can try right away.

With just a few clicks, you’ll have a ready-to-shoot script that helps you:

  • Save time brainstorming

  • Create fresh, daily content without burnout

  • Mix & match unusual combos for original videos

  • Expand your database by adding new locations, activities, or themes.

How it works:

  1. Copy the table to your Google Drive.

  2. Pick a location (kitchen, park, balcony…).

  1. Add an activity (cooking, yoga, walking…).

  1. Choose a topic (question, idea, or insight).

→ Done! You’ve got your next Reel.

Pro tip: Combine unusual locations with simple activities to make your videos stand out.

Examples from my own Reels:

  1. Sitting on an airplane - 81,5k views
    Location - airplane (Business class is always the best 😄)
    Activity - talking-head
    Topic - How much I miss my kids whenever I travel for events

    I actually used miles to fly business for $100… but that’s a story for another email.

  1. Filming in a hotel - 124,7k views

    Location – Hotel
    Activity – Walking around a beautiful room (almost like a mini room tour)
    Topic – Reflecting on my life progress

This kind of content is effortless to create, easy to film, and gives you space to speak from the heart - while still sparking real engagement with your core audience.

Bonus for you:
Use this prompt in ChatGPT to turn any combo into a ready-to-film script:

Create a script for a short mini-vlog Reel.

Given:
- Location: [insert location]
- Activity: [insert activity]
- Theme: [insert theme]

Structure:
1. Hook – a short opening line to grab attention.
2. Setup – describe how to show the location and activity on screen.
3. Main point – the theme in 2–3 sentences, spoken like a casual monologue.
4. Ending – a soft close or a question for the viewers.

Make the script conversational, as if I’m chatting with a friend.
Add a creative twist: how to play with a prop or a movement (e.g., a coffee cup, a mirror).

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