I've been using Perplexity Computer for about 2 months. Handing it real tasks across my business and personal life. The kind of things that used to sit on my mental to-do list every Monday morning and rarely get done properly.

Below are 5 things it now handles that used to eat my time.

1. Tracking which content is actually going viral

I run content across YouTube, TikTok, X, Threads, Instagram, and LinkedIn. It's hard to do without repurposing content in different formats across all the platforms.

By the time I notice something is performing well, the repurposing window is usually half closed.

Perplexity Computer monitors my channels automatically and flags when something starts spiking. When my YouTube video hits an unusual view velocity, I get a summary: which platform it's trending on, what the comments are saying, and which clips or angles would work for Instagram.

It's the difference between reacting to a hit in 48 hours vs. 6.

Perplexity Computer flagged the spike and gave me 2 repurposing angles.

How to set this up:

Go to Perplexity Computer → open a new space → give it access to your social URLs. Then paste this prompt:

"Monitor [your YouTube channel URL] and [your Instagram handle]. Every 48 hours, send me a report: which piece of content is growing fastest, the top 3 comment themes, and 2 repurposing angles that would work on the other platform. Format it as a briefing, not a list. Send as an email to [your content producer email adress]”

2. Reading every comment on my podcast so I don't have to

After 50 episodes, the comment volume got real. I was missing questions and feedback that would have made me a better interviewer.

Now Perplexity Computer scans comments across podcast platforms and surfaces three things every week: questions I should answer in a future episode, recurring complaints worth addressing, and moments the audience found most valuable. My team uses this to prep questions for upcoming guests.

Today's briefing on what's going on with my latest published episode

We actually changed our interview prep process based on what it surfaced. Our more technical audience started showing up after episode 30, and the comments were the first signal — we just weren't reading them fast enough.

How to set this up:

"Scan comments from [your podcast RSS URL or Spotify/Apple link] from the last 7 days. Give me: (1) the 3 most common questions from listeners, (2) any recurring criticism, (3) the moments mentioned most positively. I want this every Monday."

3. Tracking social media metrics across all platforms in one place

I used to have 4 browser tabs open every Monday morning. YouTube Studio. Instagram Insights. LinkedIn Analytics. Spotify for Podcasters. Add it all up manually, try to see trends, realize you're comparing numbers from different time windows. Completely useless.

Perplexity built me a dashboard that pulls from all four. I see follower growth, views, top content, and engagement rate in one report. It takes about 9 seconds to read.

The week I saw Shorts were down 84% versus the previous 7 days? That came from the dashboard, in 9 seconds. Without it I would have found out 2 weeks later.

How to set this up:

"Every Monday at 9am, send me a performance summary for: [YouTube channel link], [Instagram handle], [LinkedIn profile URL], [podcast Spotify link]. Include: weekly views, follower change, top-performing post, and one flag if something dropped more than 20% vs the previous week."

4. Running my investment strategy

I do dollar-cost averaging — I invest fixed amounts regularly into a small set of ETFs, buying more when the market is meaningfully down. The problem is you have to actually look at the market every morning and make the call. I was skipping days. Being inconsistent. Letting the strategy fall apart because I was busy.

I built an agent in Perplexity that tracks my target holdings, monitors market conditions, and sends me a 7am email with one instruction: buy or skip today, and exactly how much of what.

The dashboard is built on sample numbers — same setup, different figures

I can't share my real dashboard (it's connected to my actual portfolio). But here's a prompt to build your own simulation with sample data:

"Build a dollar-cost averaging tracker for the following holdings: [list your ETFs or stocks, e.g. IAU, MSFT, FDEV, EFV]. My target is to invest $X per month total. Check market conditions daily and send me a morning email with: (1) whether today is a good DCA day based on price vs. 30-day average, (2) which holdings are most meaningfully red, (3) the exact dollar amounts to deploy today if I'm investing. Track each decision in a running log."

You'll need to add your actual tickers and monthly budget. Once it's running, you get a clear morning briefing instead of opening 6 apps and trying to decide while half awake.

5. Giving me a morning briefing on my company's health

Revenue. Expenses. Margins. Brand deal pipeline. All of it sitting in different places — QuickBooks, spreadsheets, email threads.

My Perplexity agent is connected to our financial tracking sheets and summarizes everything once a week: company revenue vs. target, where we overspent, which brand deals are in flight, and what's coming up in the next 30 days. When tax season approaches, it flags optimization opportunities based on what it can see in the data.

It's not an accountant. It's the briefing I used to have to build manually every Sunday night.

How to set this up:

"Connect to [your Google Sheet or QuickBooks export URL]. Every Friday, send me a company health briefing: (1) revenue this month vs. last month, (2) top 3 expense categories, (3) margin on [your main revenue stream], (4) any payment due or overdue in the next 14 days. If any line item changed more than 15%, flag it."

None of this is complicated to set up. The prompts above are starting points — adjust the specifics to your business and Perplexity will do the rest.

The shift I noticed after about 3 weeks: I stopped spending mental energy on things I can now just receive. That's the real value. Not the automation itself, but the quiet it brings.

Which one of these would you actually use? Reply and tell me.

Marina 💜

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